Not-for-profit quality care for over 25 years

Why Retention, Not Recruitment, Should Define Workforce Strategy in 2026

For many years, workforce conversations in health and care have understandably focused on recruitment. How do providers attract more people into the sector? How do they compete for talent? How do they fill shifts safely and consistently when demand increases?

These questions remain important. However, in 2026, the most resilient care providers will increasingly be those that look first at how they can maximise the workforce they already have.

That includes permanent employees, but it also includes the bank staff who already understand the organisation, the service users, the systems and standards of care. For many care providers, bank staff already play an important role in maintaining safe, flexible services. The opportunity now is to build on that foundation by ensuring they are fully embedded into workforce strategy, rather than being viewed only through the lens of shift cover.

Before a shift is released externally, there is real value in ensuring it has first been made visible and accessible to trusted internal workers. These are people who may already be familiar with the setting, the team, the care plans, the daily routines and the expectations of the provider. That familiarity can make a meaningful difference.

The continuity of care that comes with engaging bank staff is not just an operational benefit. It directly supports the experience of residents and service users. Familiar faces can help reduce anxiety, improve communication and strengthen relationships between staff, residents and families. In a sector where quality is built on trust, consistency matters.

There is also a clear financial argument. Agency workers will continue to have a role in helping providers respond to fluctuating demand, absence, vacancy pressure and urgent need. However, where suitable bank staff are available, offering shifts internally first can help providers reduce avoidable agency usage and maintain greater control over workforce costs.

The benefits extend to staff engagement too. Bank workers who are offered regular, visible and accessible shift opportunities are more likely to stay connected to the organisation. They remain part of the wider workforce community, rather than an ancillary resource. Over time, this can help strengthen retention, improve familiarity across services and support a more resilient workforce model.

For providers, the challenge is often not intent, but visibility and process. Managers may be working across multiple systems, locations and workforce pressures. Without a clear and consistent approach, it can be difficult to ensure bank staff are always given the first opportunity to pick up available shifts before agency routes are considered.

This is where workforce strategy is evolving. It’s important to create the systems and processes that help internal staff access opportunities quickly, while giving providers the governance, compliance and control they need.

VenneuTM is Neuven’s workforce management and compliance platform, designed to help care providers do exactly this – distribute shifts to bank staff first before pushing them out to agency. To find out more, contact Ian Roth at Neuven Solutions on 0161 437 4337 or ian.roth@neuven.co.uk.

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